Archive - Sep 22, 2006
From an article of the same title by Rafe Needleman on cnet's news.com:
A new service, MyChurch.org, is a narrow social network. The site was created so churches could add social networking to their own online and social programs, giving both a church's congregants and the "un-churched" a place where they can meet each other (and church officials) and do standard social network stuff: Make friends, get dates, chat about things, and show off their photos.
MyChurch is more of a sales strategy than a clever new technology. Unlike the beautiful and highly interactive Faces.com social network I covered yesterday, MyChurch feels like a very spare version of MySpace. From a social perspective, it's more like Facebook -- it lets you go deep into a particular community, rather than broadcasting your personality to the entire world. MyChurch is probably a great business (churches can pay extra for additional bandwidth, storage, and services), but it's hardly a technical breakout. Although there is one very clever feature: Users can invite all their MySpace contacts with one click, co-founder Joe Suh told me.