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The Wild

200px-The_wild.jpgThis afternoon the boys watched The Wild (2006, G, Screen It! Review) for movie night. It was OK I guess but had way too much violence and conflict and killer wildebeests. I never would have guessed that's how you spell wildebeest. I give it 2 out of 5.

New Fox Unit to Produce Christian Films

From an article of the same title by Lorenza Muñoz in the LA Times:

The company that brought TV viewers racy and irreverent programs such as "Nip/Tuck," "Temptation Island" and "The Simpsons" has found religion. In the biggest commitment of its sort by a Hollywood studio, News Corp.'s Fox Filmed Entertainment is expected to unveil plans today to capture the gargantuan Christian audience that made "The Passion of the Christ" a global phenomenon. The home entertainment division of Rupert Murdoch's movie studio plans to produce as many as a dozen films a year under a banner called FoxFaith. At least six of those films will be released in theaters under an agreement with two of the nation's largest chains, AMC Theatres and Carmike Cinemas. The first theatrical release, called "Love's Abiding Joy," is scheduled to hit the big screen Oct. 6. The movie, which cost about $2 million to make, is based on the fourth installment of Christian novelist Janette Oke's popular series, "Love Comes Softly."... FoxFaith films, to be based on Christian bestsellers, will have small budgets of less than $5 million each, compared with the $60-million average. The movies each will be backed by $5-million marketing campaigns. Although that is skimpy compared with the $36 million Hollywood spends to market the average movie, the budget is significant for targeting a niche audience, especially one as fervent as many evangelical Christians... Other studios also are beginning to dip an oar into Christian waters. New Line Cinema's "The Nativity Story," scheduled to be released in December, tells the story of Mary and Joseph seeking shelter to give birth to Jesus. Legendary Pictures, which has a multi-film deal with Warner Bros., is planning to make a movie version of John Milton's epic 17th century poem about the fall of man, "Paradise Lost."

Brilliant Marketing

snakes.jpg Another brilliant and hilarious web 2.0 marketing ploy along the lines of The Sith Sense and The Subservient Chicken: Send a Snakes on a Plane prank call from Samuel L. Jackson (via In other funny Samuel L. Jackson news, it's been reported that he will play the voice of God in a new audio version of the Bible (via Digg).

Big Screen Jesus

From an article of the same title by Mark Moring in Christianity Today:

When Mel Gibson made The Passion of the Christ, no Hollywood studio would touch it, so the director funded it himself. But when the movie earned $371 million, Tinseltown took note, and it was only a matter of time before it decided to jump on the Jesus bandwagon. Now two major Jesus-themed films are in the works: On December 1, New Line Cinema, which hit it big with the Lord of the Rings trilogy, releases The Nativity Story. And next Easter, Sony Pictures, the studio behind The Da Vinci Code, releases The Resurrection. The Nativity Story tells the tale of Joseph and Mary, the journey of the magi, the rule of King Herod, and the birth of Christ. The Resurrection picks up where The Passion left off, telling the story of the 40 days between the Resurrection and the Ascension.

Baptist-backed movie gets PG rating

From an article by Terry Mattingly of the Scripss Howard News Service:

The Christian moviemakers behind a low-budget film called "Facing the Giants" were stunned when the MPAA pinned a PG rating on their gentle movie about a burned-out, depressed football coach whose life _ on and off the field _ takes a miraculous turn for the better. "What the MPAA said is that the movie contained strong 'thematic elements' that might disturb some parents," said Kris Fuhr, vice president for marketing at Provident Films, which is owned by Sony Pictures. Provident plans to open the film next fall in 380 theaters nationwide with the help of Samuel Goldwyn Films, which has worked with indie movies like "The Squid and the Whale." Which "thematic elements" earned this squeaky-clean movie its PG? "Facing the Giants" is too evangelistic. The MPAA, noted Fuhr, tends to offer cryptic explanations for its ratings. In this case, she was told that it "decided that the movie was heavily laden with messages from one religion and that this might offend people from other religions. It's important that they used the word 'proselytizing' when they talked about giving this movie a PG. ... "It is kind of interesting that faith has joined that list of deadly sins that the MPAA board wants to warn parents to worry about."


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